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Pink jeans are back — and they’re cooler than ever
In 2023, the release of Greta Gerwig's movie Barbie sparked a pink craze. However, the trend had already begun earlier that year when Pierpaolo Piccioli created the iconic Valentino Pink PP shade. Pink then went beyond being just a fashionable color and became a symbol of courage, playfulness, and confidence.
Vogue writes that pink jeans are ready to become the foundation of your everyday wardrobe in 2025.
How to rock pink jeans like a trendsetter
Phoebe Philo recently showcased pink jeans reminiscent of her iconic tuxedo from the 2011 Céline collection. The Zip model features a slim fit and bold zippers on the back — a detail the designer first introduced in her own brand.
Denim has always been key for Filho: back in her Chloé days, she experimented with high waists and flares, which became her signature style. This trend continues today at Chloé — her Spring/Summer 2025 collection features similar silhouettes with a modern twist.
In general, pink denim can be seen in various forms this year. Loewe offers voluminous "candy" jeans; Acne Studios offers elongated jeans in a pale pink shade; and Haikure has created a pleated version. This fall, colored denim from Jonathan Anderson's debut collection for Dior Men is expected to become a coveted item.
How to wear pink denim
Many people are still unsure about adding pink to their wardrobe. However, the most important thing is to style it correctly. Pair pink jeans with basic colors — white, gray, or black — for a modern look without overwhelming the outfit.
Today, pink denim is not just a trend; it's a way to add lightness and courage to everyday life. It looks like this new staple will remain in wardrobes for a long time.
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